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BATTLE FOR HOT #1: LET'S GO TO THE VIDEO

There's a no-holds-barred battle going on for #1 on the Hot 100 this week, with video playing a major role. Justin Bieber's new track "Yummy" is duking it out with Roddy Ricch's "The Box" and Post Malone's "Circles," and the outcome is hardly certain. Bieber has upped the ante with multiple videos (lyric, official and dance), not to mention signed singles. However this thing shakes out, it's a harbinger of maneuvering to come on the Top 200, as video is newly  factored into that chart. Stay tuned for more action to come.

 

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