The Weeknd raked in nearly $2.29m from his first round of NFT offerings, with an animated video accompanied by an unreleased song garnering nearly half a million bucks.
Bidding on the unreleased track closed at $490,000 on Sunday.
The Weeknd’s collection of three open editions, two silent auctions and two raffles was put together with visual artist Strange Loop Studios and sold through Nifty Gateway.
The auctioned items, which featured excerpts of the unreleased track, brought in about $1m.
UMG STANDS UP WITH MARLEYS ON TUFF GONG COLLECTIVE
Bob's daughter stirs it up. (4/20a)
CATALOG SONGS YTD:
"SUNFLOWER" AND ALL THE REST Post Malone, Fleetwood Mac and Juice WRLD on one chart. (4/20a)
HITS LIST: RULES
FOR ENTRY It's exclusive, but you're invited to come on in. (4/20a)
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RHYTHM, BLUES AND THE FUTURE
The musical tapestry we know as R&B.
WHO'S NEXT?
Predicting the next big catalog deal.
JUST THE VAX, MA'AM
Once we all get vaccinated, how long before we can party?
WORLDWIDE GROOVE
How is globalization bringing far-flung territories into the musical mainstream?
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