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WMG MINES DIGITAL DIAMONDS IN A ROUGH FISCAL YEAR
Steve Cooper shines up the 2020 stats. (11/23a)
TOP 100 WEEKLY MARKETSHARE:
THE TIGHTENING
Cue Archie Bell & the Drells. (11/24a)
ROBSON TAKES REINS FOR WMG INT'L
He's got the whole world in his hands. (11/23a)
THE BRITISH ARE HERE: JOEL CORRY
On your home-office desk now. (11/23a)
DOWNTOWN WE GO: FOUR QUESTIONS FOR JUSTIN KALIFOWITZ
Answers include Peloton and "the democratization of music creation." (11/23a)
RAINMAKERS 2020
Bring your umbrella.
GRAMMY OUTLIERS
Mulling possible surprises.
ZOOM THANKSGIVING
We're virtually stuffing ourselves.
TRUMP'S LAWSUITS
He's lost 25 out of 26, and so tired of winning!
THE B-SIDE
YDE SHINES WITH "STOPPED BUYING DIAMONDS"
10/16/20

17-years-old rising artist ​YDE​ has officially released her debut single, “​Stopped Buying Diamonds.”

Arriving via Facet Records/Warner, the alt-rock infused track was co-written Justin Tranter—who Co-Found Facet Records with Katie Vinten—and Grammy award-winning duo ​Mattman & Robin. Accompanying the song’s release is an 80s-inspired music video directed by Lior Molcho, with creative direction from Darian Darling.

Filled with steady guitar riffs and electrifying production, the Australia-born and half-Filipino singer/songwriter/multi-instrumentalist provides an honest and unique take on growing up as a member of Gen Z.

“I came up with the guitar riff, and it felt like such a vibe,” shared YDE. “Justin brought up this horrible article about how Gen Z is ruining the economy because we don’t buy diamonds, go on cruises, or have nice houses. It’s not that we don’t want these things; it’s that we physically can’t afford them. The song is a commentary on that.”

Stream “Stopped Buying Diamonds” here and watch the music vid below.