PRICELESS

"So, what is this HITS I keep hearing about?" Mastercard's Raja Rajamannar asks iHeartMedia Chief Programming Officer Tom Poleman, during a star-studded CES event co-sponsored by their two companies. "Well," replied Poleman after a lengthy pause, "You know how sometimes you can get mold in your basement and no matter what you do it won't go away, and when you check on it 33 years later, it's still around? It's kinda like that." Meanwhile, Interscope star Ellie Goulding and iHeart SVP Artist Relations Marissa Morris pretended they were appearing in a reputable publication.